Playable
Playable adds video to Braze email campaigns. The video plays automatically within the inbox for >98% of inboxes.
Overview
Playable adds high-quality autoplay video to Braze campaigns across email, in-app messaging, push notifications, SMS, WhatsApp, and live streaming. Upload, edit, author, personalize, and measure video engagement from a single platform. Playable automatically optimizes video delivery for multiple channels, and devices.
How We Work Together
Playable transforms Braze campaigns into immersive, high-impact video experiences. By keeping attention inside the message, marketers increase engagement, improve customer experiences, and drive better campaign performance.
Features
Add autoplay video to Braze email campaigns
Playable delivers high-quality, inline video that autoplays on open inside the email. Subscribers watch and engage without needing to leave the message.
Add autoplay video with sound control to email
Playable brings sound to video in email, creating an experience that keeps attention inside the message. Instead of sending subscribers to YouTube or another video platform, marketers maintain engagement within the campaign and reduce conversion leakage.
Create, edit, and author in one platform
Playable combines AI video editing and message authoring in a single platform. Generate scripts and voiceovers, edit video, and build your Braze email, including layout, content, and video, inside Playable's drag-and-drop editor. Create campaign-ready experiences without switching between multiple tools.
FAQ
Playable is a video delivery platform that enables brands to add inline, autoplay video experiences to Braze campaigns across email and other customer engagement channels.
For more information - FAQs
For more information - FAQs
Playable is designed to work across email, in-app messaging, push notifications, SMS, WhatsApp, and live streaming experiences.
For more information - FAQs
For more information - FAQs
Playable video automatically plays in 98%+ of email clients. Unsupported clients receive a fallback experience such as an animated GIF.
For more information - FAQs
For more information - FAQs
Yes. You can upload your own video files or repurpose content from social media, websites, and other marketing channels.
For more information - FAQs
For more information - FAQs
Yes. Playable tracks video engagement metrics such as plays, watch time, interactions, and conversions.
Most customers can add video to a Braze campaign in minutes by uploading a video to Playable, copying the generated embed code, and pasting it into a Braze message.
