Lytics
Lytics is the customer data platform (CDP) of choice for the next generation of customer-centric businesses. Lytics Decision Engine, Conductor, and Cloud Connect solutions provide marketers and data teams opportunities to perform identity resolution, orchestration, and campaign optimization in real time and in a privacy-compliant manner.
Overview
Lytics is the customer data platform (CDP) of choice for the next generation of customer-centric businesses. Lytics Decision Engine, Conductor, and Cloud Connect solutions provide marketers and data teams opportunities to perform identity resolution, orchestration, and campaign optimization in real time and in a privacy-compliant manner.
How We Work Together
Integrating Lytics to Braze helps you import email, SMS, and push activity from Braze and then export Lytics' cross-channel, behavioral-driven audiences to build and send personalized marketing campaigns
